You haven’t seen how big our wishlist is! 
It’s full of features and changes that we hope will improve the site, and is mainly made up of things which have been requested by sellers on the forum, people have come to support about or have been given in the suggested features section. Some have been there a lot longer than a few years, and we wish we could click our fingers and them all be immediately on the site, but there’s only so much we can do at once, especially when we only have one or two people to work on it (as you all know Folksy is already a small team, but we don’t all have the devevlopment skills necessary for making these features work, the development team is even smaller).
Videos are something we’ve discussed for this year, but it’s really difficult to give an actual time or even guarantee this year, because as much as we want to work on something, we’re aware there can be other priorities that come up that need to be looked at more urgently, or issues with the site that need fixing and take away from the time we have for development. Such as the SEO work, this quickly became an urgent priority ahead of everything else we had planned, and there’s not just one simple thing to fix. Although we can see we’re now showing up on Google more, it’s still ongoing work and there are other parts of this that we still need to work on to make sure it’s the best we can get it.
We’re also aware that what we’re working on might not always seem a priority to everyone, and some might think we’re just doing random things on a whim instead, but there are always reasons behind what we do with aims to improve the site and reasons why it was prioritised ahead of other things. Sometimes there will be things that need to be worked on that aren’t visible changes, but improve the performance and stability of the site, help with rising costs so we can keep fees as low as possible, help with things we need to make future improvements and just the general maintenance of the site to keep everything working at the level you already expect.
But as we mentioned, the entire team isn’t working on development, and working on these content ideas like reels for social media doesn’t impact how quickly we’ll be able to work on videos for listings and other site features.
As @folksycontent mentioned, the types of post, as well as things like frequency of posts, aren’t just done at random but are carefully judged from the information we get about what works best for getting engagement and reach. Social media is a balancing act, and as much as you want to post enough to get seen, posting too much can also put people off and affect the reach. It’s better to have one great post that’s reaching thousands, than 20 quick posts in a short time that might start with getting seen by hundreds and then quickly drops off as people get overwhelmed and bored of seeing the same account again and again. Quality over quantity.
It’s certainly difficult to please everyone, as much as we try, and it’s not just about the varied sellers, but also the buyers.