About the SEO category

Understanding SEO (or search engine optimisation) is really important when you sell online. It can seem scary and sometimes like learning a dark art, but it’s not always as complicated as it seems. There are lots of things you can do to help your shop and your work get seen by more people - and understanding SEO is key to that.

In fact it’s so important that we thought it deserved a category of its own, so this category is for all posts on the topic of SEO, including:

  • questions about Google
  • how to write product descriptions and titles that work well for search engines
  • and what you can do to boost your rankings on search engines
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