Promoting Folksy by Boosting SM Reach

In case anyone isn’t sure how to get the link to their social media post to put on here:
Instagram - click the 3 dots in the right hand corner above the post > click “link” OR click the send icon (paper plane) below the photo > click “copy link” (Instagram are currently in the process of moving things around so it could be either)
Facebook (browser) - click the date/time on the post to open the individual post > click on the address bar (at the top of the screen) to highlight the link and copy

Facebook (app) - click the 3 dots in the right hand corner above the post > click “copy link”
Twitter - click the share icon (last symbol below the post) > click “copy link to tweet”
TikTok - click “share” on right of the video > click “copy link”

Once the link is copied to your clipboard, you just need to come to this thread and paste the link in to a reply.
If you’re not sure how to paste, the instructions can vary depending on the exact device you’re using, but generally
Windows - right click > select “paste”, or press the control key and “v” at the same time on the keyboard.
Mac - press the command key and “v” at the same time on the keyboard.
Phone/tablet - it’s usually holding your finger down where you want to paste for a couple of seconds, and then the option to paste should pop up.

If you’re not sure what sort of posts you could do to promote Folksy, here are a few ideas.

Share a photo of something you’ve bought on Folksy. Showing that you’ve had a good experience buying can give people more confidence to shop here, and although people might not be able to buy the exact same item, it’s good promotion for both Folksy and the seller and can have more impact than just the seller/us promoting the item to sell (think about when you’re buying, do you trust a recommendation/review from a previous customer more or the company’s advert?)

Promote some of your own items along with those from other sellers on a theme, showing that Folksy is a site with a wide variety of items.
This is often done with Folksy Friday boards, but you might want to find a different angle to share a few sellers work. Such as picking one of your items and a few things from other sellers that compliment it. For example, you could put together an outfit/accessories for an outfit from items made by yourself and other sellers. Or a selection of items to pamper yourself with, for a cosy night in, to decorate a bathroom…

One way I combined the two above ideas on my own social media post is with this little set of questions

Sharing something you’ve bought (giving confidence) along with something from another shop and your own (giving variety and yourself a little promotion). If anyone wants to do this themselves feel free to use the image.

Put a call out for people to share their items (will work better on Facebook or Twitter). Sellers want to promote their own items, so one way you can increase interaction and show a variety of Folksy items is to put a post sharing one of your items, and ask sellers to share their own Folksy items on the theme. For example “here’s my new lamb painting now listed on Folksy, have you got any items that celebrate the signs of spring? Post your Folksy links in the comments below”. Or think about your own shopping struggles - “Father’s day is coming up and I’ve got a very tricky to buy for dad. Have you got any items a … year old, … loving man might like? Share them in the comments”

If you find you meet a lot of people who haven’t heard of Folksy, you could also just do a simple post explaining what Folksy is and why you like using it.

If you want to use the Folksy logo on your posts, you can find a variety of images on here - New Folksy badges, banners and printable flyers and postcards. Please note it’s not just the images displayed on the page, the links (download Folksy logos and download Folksy graphics) each contain a different selection of images. This includes a single colour outline logo, which you can change the colour on if the normal version of the logo is a bit too colourful for what you’re using it on.

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