13 November 2025 - World Kindness Day

I notice that the theme for the day on Folksy for 13 November is World Kindness Day.

I don’t really think my work will fit into this category, but I would like to do something for that week for other Folksy sellers instead.
Everyday from 10th to 16th November I intend to do a social media post each day promoting someone’s work on Folksy. I am going to pick people I think are exceptional and deserve a boost!

I have a good number of followers on Bluesky and Mastodon and I hope this will help a few people out and maybe boost sales for Folksy too.

Does anyone have a concern that this would be inappropriate in some way? If not I will go ahead and hopefully a few surprise sales will be gained by some sellers who don’t know I’m doing this!

Anyone want to join me in this venture?

Obviously it’s our busiest time and you might not want to promote ‘competition’ but a painter might like to promote an jeweller, a woodworker might promote a needlecrafter etc. I would really like to keep it in a genuine spirit of ‘kindness’ by NOT starting a whole ‘I’ll promote you if you promote me’ thing, or ‘I’ll promote my pals’ thing. Make it a genuinely kind act without expecting something back.

What do you all think? (sorry that was a lot of words, got carried away)

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I think it’s a lovely idea. I’m not too keen on social media anymore (oh, ye days of Twitter being fun) and I’ve got various deadlines for my work and degree so I won’t commit to anything, but I’ll try to make an effort to share some creators I like. I always do a small business shout out in my newsletters, so I’ll try to do something on socials as well!

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It’s a great idea and I’m sure people will love to be promoted for World Kindness Day.

Many of us promote each other’s shops/items regularly through Folksy Fridays (where we share up to 7 items from other sellers plus one of our own), or by pinning things we love onto Pinterest boards. I think I’ve seen a couple of people doing full shop promotions on Instagram too. Have a look at the Folksy Promotion board here on the Forum (it’s an old thread but updated every week as people do promotions).

I don’t think anyone has said they would rather their work not be shared - I do avoid anything with a watermark though - as the seller is probably trying to control their images.

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I think that I a lovely idea, and I will try to remember to do something similar on Facebook if I am on it during that period.

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I packed in Twitter a couple of years ago, it’s a nasty place now. I joined Bluesky and Mastodon, not looked back! I get lots of sales through both. Worth joining. Mastodon is a bit tricky to work out how to get in, and I can’t remember how I did it to be honest, but Bluesky is easy, it’s very much like Twitter used to be. As an artist selling originals I would not have any sales without social media, I faithfully do it every day even though it wears me down sometimes!:grin:

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What a lovely idea, will try to remember to do something on socials that day too!

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That’s so cool. I’m going to hunt down some really cool makers for this!

Good thought about the watermarks! Will look out for that myself.
I promote myself on social media every day, just going to give up one of my posts each day for a week for someone else.

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That is a lovely idea, many of my items don’t really fit into the categories as I do try to make sure they really do fit the bill.

No not inappropriate at all. We all need to share the love.

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I think it’s a great idea. I used to spend a lot of time on Folksy Fridays when I had the time to do them and genuinely enjoyed it, but since they became pretty invisible on Instagram with the hashtag search no longer effective, I gave it up.

I’d definitely be up for joining in and having asked ChatGPT about Mastodon, I think I’ll go and do it there. Very different platform, isn’t it? Which group are you in Marina? Chat has recommended a couple for me that it thinks would suit my approach and aesthetic, just going to check them out now :slightly_smiling_face:

In case it helps anyone else, here’s what Chat told me about Mastodon (as always, don’t take everything it says as gospel!):

Mastodon is a social media platform that looks a bit like Twitter/X — you post short messages (called toots or just posts now), follow people, and reply or boost (share) their posts. But underneath, it works very differently — and that’s what makes it special.

Here’s a quick, plain-English overview:


:globe_showing_europe_africa: 1. It’s decentralised

Mastodon isn’t owned by one company. Instead, it’s made up of many independently run servers, called instances.

  • Each instance has its own community and rules — like a small neighbourhood.
  • But all the servers talk to each other, so you can follow and reply to anyone across the network, not just on your own instance.
    This overall network is called the Fediverse (federated universe).

:house_with_garden: 2. You choose your “home” server

When you join, you pick a server (for example: mastodon.social, mstdn.uk, or toot.wales).
It doesn’t hugely matter which one you choose — you can still interact across servers — but some focus on particular interests or regions (e.g. artists, writers, tech folks, or local communities).


:speech_balloon: 3. You control your experience

There are no algorithms deciding what you see.
Your timeline shows posts from people you follow (chronologically), plus optional local or global feeds from your server and others.
There are also no ads, and moderation is handled by the volunteers who run each server.


:thread: 4. Posting and etiquette

  • You can post text, images, links, or polls.
  • Each post can have Content Warnings (CW) — a polite feature that hides sensitive or off-topic content until someone chooses to view it.
  • You can use hashtags for discovery, and you can “boost” posts instead of “retweeting.”

:hammer_and_wrench: 5. Privacy and safety

Mastodon gives you more control: you can limit visibility of each post (public, followers-only, unlisted, or direct).
There’s no data mining or advertising model behind it — it’s funded by donations and community support.


:dove: In short

Mastodon is like the community garden version of social media — calmer, slower, kinder, and built for people, not engagement stats. It takes a little getting used to, but once you find your niche, it can feel much friendlier and more genuine than mainstream platforms.

What it recommended for me (ignore all its sucking up to me commentary - I know I do!):

:thread: Best overall fit: mstdn.art

This one’s full of artists, crafters, illustrators, and textile folk.
The mood is creative but not pretentious — lots of people share process photos, studio updates, and works-in-progress. It values the making journey as much as the finished piece.
It’s also visually friendly: you can post photos.

Why it suits you:

  • Warm, supportive culture — no hard selling or algorithm-pressure.
  • People often post about materials, tools, markets, and creative routines.
  • Your gentle, natural aesthetic will fit right in.

:herb: Runner-up: indieweb.social

This community leans slightly more toward independent makers, small online shops, and sustainable living.
If you like occasional chats about Etsy, Folksy, web presence, or ethical small business practices, this could be a lovely second home.

Why it suits you:

  • Kind, thoughtful conversations about creative independence.
  • Occasional practical tips for running your own shop or site.
  • Posts about craftsmanship, gardening, and slow-made things fit right in.

:united_kingdom: Also worth peeking at: mstdn.uk

A friendly general UK space — you’ll find other crafters and gardeners, though it’s more mixed.
If you’d like a slightly more local community feel (and maybe fellow fair-goers!), it’s a nice option.

3 Likes

I’ve been on Bluesky for a while, I quite like it. I’m there mostly for following industry news (I write books and I’m studying scriptwriting at the moment, so I’m following mostly publishers, film podcasts, that sort of thing) and haven’t done a huge amount of self promo. I used to get a bit of sales from Instagram and Facebook - weirdly Facebook is one of my biggest spaces even though so many people are off it now! I’ve been focussing on building my newsletter because I own the list, so if the platform I use changes or dies I can take my readers to a new platform and they get the same service, and focussing on my blog. Build a bit more of a community as opposed to shouting into the void! Long form is definitely my happy place but I’ll give Bluesky a bit more of a chance in the new year.

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I think that’s a really nice idea. Thanks for that information on other social media, I only use instagram so I’ll have a look at these others

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Never heard of Mastodon before, that sounds rather interesting, I had heard of Bluesky but I didn’t know anything about it. I’ll have to take a look at these two, thank you. I find that Instagram isn’t so good since they got rid of hashtags.

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Word of warning - I since found that some of the Mastodon servers ChatGPT gave me were out of date… I’ve ended up joining https://mastodon.art/ and apparently you don’t have to worry about getting it right first time since you can move later if you don’t find your tribe there.

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Thanks Debbie, that’s very helpful of you x

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I am on Mastodon.ART you can find me here if you join:

@TheWeeOwlmastodon.art

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Mastodon is trickier to get started, but Bluesky is real easy and you can use #bsnm #BlueskyNightMarket or #BskyNightMarket it’s a community to sell things.

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For me Instagram died years ago. It stopped being worth the effort.

cool, looks like you have contingency plans in place. Wise. Can’t really rely on anything to stay the same.

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Thank you so much! I’ve just joined Mastodon and now following you. Excited to learn something new!

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