I’m in a quandary here. I’m just wondering if it’s better to fill my shop with pages of items for or to have just a few showing. Does having to go through page after page of items put buyers off do you think? I know it sometimes puts me off. Your thoughts on this would be most helpful. Thank you all.
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Loads…
Imagine if you were a bricks and mortar shop…you would go and look in the window…not much there…but might look again next week…same items…
so you probably wouldn’t bother to go back and look again.
Put lots of different items, move them around and keep adding new items as often as you can…then people will come back to see what is new…simple x
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I find more than 3 or 4 pages in a shop overwhelming.
Also, I find too many categories off-putting. I see you only have one line of categories, I think that looks so tidy and I really must get round to doing the same in my own shop.
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I have approx 1000 items in my shop, do what Brenda has suggested. I do have lots of categories as customers have said easier to chose what they want, rather than say cards putting them in 1 section, where they have to go through pages before they find a floral one.
There is no way I could fit my shop sections onto 1 line, would make each section about 15 pages long.
Have recently sold a lot of old stock as reduced.
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I’m like Plum - I find large shops (both online and in real life) overwhelming. If I see that there are masses of pages for me to go through I tend to head else where, I also dislike it when there are masses of collections as I’ve invariably forgotten what the first options were by the time I get to the end so don’t know which to pick to narrow down the selection.
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Well I can not and will not alter my shop, does not stop me getting sales so just be doing something right.
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I Agree Caroline @Caroleecrafts …I cannot imagine someone trawling through 6 pages of my cards looking for one with Happy Birthday on it…
Easy to find in the categories…but I suppose we are all different.x
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I think that is what makes us unique. I love Brocantes and antique barns, where there is so much to see, treasures to seek out. Could be why I hate supermarket shopping and do online as find them so soulless.
When we lived in Cranleigh went to a shop called Tylers, ham sliced from the bone, fresh veges, mahogany shelves floor to ceiling, creaky floorboards. Loved it.
Thank you all for your thoughts. I’ll do a shift around first and see how that goes and then maybe do that more regularly. I don’t have anything ready to be added at the moment as I’m not making anything else until I sell a few more items. It’s been great to have all your feedback and it’s given me a few things to think about. Thank you again.
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I love how your shop looks…great jewellery, great photos and cleanly/clearly laid out. I’m definitely in team ‘not too many pages’ as I get overdone easily when online shopping (well, any shopping really!!) so this style appeals to me.
I usually go for ‘loads’ because it seems a shame to have made things and not listed them when they might be just what someone wanted (hopeless optimist to the last, me 
) and I so enjoy the Folksy ability to list items in more than one collection that I tend to use pretty much all the collection slots just so that I can have multiple collections to put things in! (with the added challenge of trying to get all the collection thumbnails to be different, which I think I’ve managed once…) Anyway I think quite a few of my buyers find their purchases through search or from my social media posts and don’t necessarily rummage through the rest of the shop although my item descriptions encourage them to do just that, and I often mention that I combine postage but that generally falls on deaf ears. So I have no real idea whether it’s better for my customers to have lots of things in my shop, it just feels better to me so that’s what I do 
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I have a newly listed section, repeat customers can then go directly to that point. Must admit I agree, no good stuck on a shelf when it could be earning me money.
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I think it really depends on the type of products you create and how long they take to make. Personally, I can’t afford to fill my shop with too many items because each piece takes days to craft. My larger pieces can take up to two weeks, while smaller ones require less time but still several days. For me, it makes more sense to offer a limited but regularly updated selection rather than an overwhelming catalog that’s hard to manage. I believe the key is finding a good balance between variety and sustainable production.
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Hi @KarenStottJewellery
think the shops with a lot of pages are great when they have clearly defined categories/collections and have their items sorted within them, it’s the shops that have page after page of mixed up items and don’t use the collections feature that I would avoid.
If there are collections and all the birthday cards for example are in one then I will look in that collection.
Obviously the more items you have in your shop the more chance you have of being seen.
I have gone onto a second page now as I added my bear cards but until recently I always had between 30 and 50 pieces in my shop as my quickest items take at least two days to make but the majority take anywhere between 3 and 8 days depending on the amount of work. I think do what works for you, if you can fill your shelves that’s great, it’s more about organising them so customers can find things quickly than the quantity you have. As I only have just over one page mine are listed in groups, ie. Artist bears then kits, then woodland animals etc as it makes it easy to see at a glance what’s available in each category and works well for me as I need everything in order.