Folksy Ltd

Has Folksy gone off the boil since abandoning tag words?

(Natalie Morris) #1

Is it just me or has anyone else noticed a sharp decline in sales over the past year? In 2012 and 2013 I had a reasonably steady stream of sales - it has never been prolific but would definitely have 3-4 sales a month. This year I have had absolutely zilch… I don’t think I have made a sale since March. My prices haven’t changed and if anything, I have a wider variety of stuff in my shop, but it seems as if Folksy has really gone off the boil since the new listing system came into place. In the old system you used to have to put tag words for your products which helped people find you when using the search engine, but I don’t think this is still the the case. Could this be responsible, or is the site just attracting less traffic?

(Sara Leigh Thornton) #2

The tags have been gone for ages - must be a couple of years now. It’s the title changes that are more recent - shorter titles used to work better, now it’s better to make sure you use your keywords in your titles.

How do you promote?

(Melanie Commins) #3

I haven’t seen that much of a change in search results. It seems that short titles still work better than descriptive ones.

If you put multiple keyword or even just descriptive phrases into your title you are likely to rank quite low in search results unless someone is searching for a term that is very specifically related to your item.

(Sara Leigh Thornton) #4

Yes, you have to be careful how you word your titles - too many unnecessary words don;t help, but just using one word (which used to suit my listings in the searches) doesn’t work either now LOL. Descriptive phrases in a title are a waste of words. It’s an art form in itself to hit the right balance!