Promoting yourself online and face to face if u do crafty stalls is really the only way forward.
Find your niche.
People just need to find you, and that takes time.
With time you will build up a nice customer base.
This is my third year here at Folksy and yes sales are quite infrequent. I definitely couldn’t give up my part time day job just yet.
I love my little shop here though and each sale really boosts my confidence. Each year has slightly more sales too with some repeat customers returning, which is fab.
So I guess having oodles of patience too is a definite must have. I sometimes see posts where people are giving up after a month or so of no sales and it’s such a shame.
I’ve recently opened another online shop to work alongside this one in the hope of starting to make a teeny tiny profit. Fingers crossed. No sales there yet, but hopefully the ‘kerching’ will sound soon
All the best with your shop