Hi all, I am a bit stressed! I had 12 sales last month, which believe me is a lot for my shop, gave my interest a real boost, but suddenly, at the end of November, the sales stopped as if a switch has been turned off! I am now feeling totally. Invisible. What am I doing wrong? I have put loads of new listings on thinking I might just do better in the run up to Christmas, but no! nothing!. What am I doing wrong, I feel like giving up. As some of you will know, it takes a lot of effort to make pottery, it’s something that can take weeks from start to listing a piece, I don’t like to sound like a drama queen!but HELP x
It’s not just you @junemccabe I think a lot of people are selling considerably less this year, and of course there will be exceptions, you just have to believe in yourself and your product and keep plugging away until the buyers return.
Thanks Sue, I feel a bit better now, sone times its good to just whinge a bit! I know there are lots of us in the same boat, so to speak, but talking helps. X
I feel exactly the same about my Folksy shop. I was doing ok up until the summer and then a huge slump and apart from a couple of sales no joy whatsoever. There just doesnt seem to be any real reason sometimes and this makes it so frustrating. Keep your chin up. If you have sold before there is obviously interest in your work. Look toward having a January Sale. : ) Val xxx
I had a poor year in general with Folksy, I have just decided to open up on Etsy, will see how that goes, I’m lucky enough to have some shelf space in a local shop which has given me more sales in a couple of weeks than this year alone in folksy
Hi , it just doesn’t make sense does it! Great idea, will have a January sale! Perhaps we will get some last minute sale before Christmas, good luck! x
I’m the opposite…I had a really quiet November and stopped making anything new as it didn’t seem worth it, although I carried on with promoting on social media, but this last 10 days or so it has picked up and I have had a flurry of orders. Saying that, I’m selling more of the smaller, cheaper items this year including quite a few from my ‘Sale’ section. I think people have really cut back on the spending this year.
Just had a look at your shop and the first thing which struck me was that you haven’t bothered to set up any sort of personalised banner or an avatar - this to me makes your shop look ‘unloved’ which is a crying shame as your work is lovely. You also have a long, several line announcement at the top of your page which means potential customers have to scroll half a page to get to your lovely goodies.
Where do you promote ? I know you’ve had sales but on Folksy you need to promote, send people to your shop.
Hope this helps and that you get lots of lovely sales.
According to my records this should be the busiest weekend in December plus hopefully also into next week.
I have to agree with Joy @JOYSofGLASS concerning the banner, avatar and announcement. It looks so much better when you take the time and effort to personalise your shop and it looks so much more attractive.
Most of what you are stating in your ‘announcement’ would be better in the ‘buying from me’ section. I keep the announcement section just for special announcements and try to limit them to a couple of lines so that people see some of my items as soon as they get to my shop.
The ‘about’ section is also a good place to tell people about you and what you do…that isn’t filled in either.
I think some of your photos let you down, look they were taken on a phone in not too good light so they’re blurry
I’m in the same boat, June. I have had sales, but not as many as previously. Please don’t take to heart criticism of your shop- there are all sorts of reasons that sales for some of us are slow at the moment…
I’ve just been to your shop and left some love. You have some beautiful items.
I’d agree with a lot of what others have said: I really would recommend personalising your avatar and banner - photos of your items would look lovely in your banner! It’s always nice to know more about the background behind someone’s shop, so I’d advise filling in the “About me” section. I also agree that your announcement has too much info that would be better stated elsewhere. When I visit your shop page, the first thing I’d like to see is your beautiful items without having to scroll down to them.
Finally, do you use social media? I couldn’t find any social media links in your shop. Social media is the best way to promote your shop (as well as joining in with promotional threads on the Folksy forum) and promotion is the key to driving the customers to your shop.
I wish you all the best with it as your pottery is delightful!
Please don’t think for a minute I was criticising, just trying to help a little and suggest areas where the shop front could be made more attractive to ‘passing trade’.
The shop has some lovely things, in fact I shared one a couple of hours ago on my Facebook page but presentation is so important in our busy crafting marketplace. xx
Helen The very reason I restrict my shop to 6 collections is that only takes up a single ‘line’ and that is more important to me than slightly more meaningful collection breakdown. When I have a notice on there it is never more than 2 lines (reminder here to self to add a note very soon about not closing for Christmas).
I want my listings to be immediately visible without browsing customers having to scroll to see them as that might mean they leave too soon xx
I was browsing in your shop earlier, Joy, and it does look good with one line of collections. I struggled to narrow mine down to 6 collections and had to go onto a 2nd line. I then had to add some to make it up to 12 because I didn’t think it looked right unless both lines were full!
I only use the announcement when I’m closing or have a sale or something important to say, as I agree that the announcement box can detract from a shop’s appearance. When I use it, I try to keep it as short as possible so that the box doesn’t take up much room. I’m always tinkering with the order of my listings as well, trying to get the symmetry just right - Oh dear, I actually think I may have a problem!
For a while since we had the current layout I used to move my stuff about so it was colour coordinated etc but then I’d sell something or add something and have to do it all again. Now I’m a bit more relaxed but my Feature 3 line is Always Rainbow items as I mark all Rainbows as Featured - idea being to always have a very bright top line (and they are all then cycled round on the Feature line so page is always changing) and then I don’t need to ensure I have rainbow things at the top of the shop / in the collection line.
There’s logic in there somewhere
Thankyou so much for all the help and advice, I can see what you mean about the appearance of the shop, it’s all making sense, so I am going to give it an overhaul. I didn’t realise I could move things around, that is, I thought you could but didn’t know how. I have tried to personalise the banner, but keep getting notices about the size the photo should be, I’m afraid this is all Swahili to me! x
You’ll need to re-size the photo so that it’s small enough for the banner. I did mine so long ago that I can’t for the life of me remember how I did it! Can anyone help with this?
To move items around in your shop, you go into Shopkeeping on your dashboard and then you can click and drag items up and down into the order you want them. Hope that helps.
Hopefully someone will be able to help with the photo re-sizing - there are some very knowledgeable and helpful people on this forum.
I will share some of you items on twitter and pinterest for you xx
my banner is 978 pixels * 200 at 96 resolution. (= 260mm * 53mm ish) If that helps