I quite often click on a shop’s social media links especially when I’m admiring new Folksy shops and am quite often rather surprised to find that they don’t work… either go somewhere entirely different from where I expect to go or go nowhere because the URL is incorrectly set up. (I Always set up URL links like this via a Copy/Paste as far less likely to make mistakes than typing it in)
I found another condition today which I have come across before on Facebook links when I get a big in your face view of the Facebook page… which is very odd on my laptop.
Reason for this one (and I don’t think this new shop will mind me quoting it as an example, as it’s a very nice shop) is that the M.Facebook link has been set up (mobile version)
eg https://m.facebook.com/citysketchbook instead of
So could I politely suggest that shops do check all their social media links (as I don’t think it looks good for the site in general if they don’t work, makes having the links useless) and also check that the Facebook link set is not the M. one.
(Hint : it is a good way of getting new page likers if someone clicks your link and it works and takes them to a nice Facebook page they’ve not seen before in fact I did that just a few minutes ago
It was suggested in another topic that it’s not a good idea to have the links at all as they take people away from a shop and therefore might take a customer who was about to buy something away from the shop with resultant loss of sale.
Actually no reason it would do that at all as the links open in a new window so the potential customer will still have the original Folksy shop still open and available.
Also, as the social media links are neatly tucked away at the bottom of the shop’s page the customer has to scroll past a full page full of goodies to get there and will hopefully be attracted by an inspiring photo on the way to the bottom and will stop and buy it.