Could you check out my shop and advise me on where I need to improve. I’ve returned to Folksy to give it another try after closing a few years ago due to a lack in sales.
I sell on other sites and do very well using the same photos, tags, description etc. But Folksy seems to be challenging and disheartening so far.
Photos are very good, one thing I did think was what do you actually get. May be worth taking a photo not on a tree, showing the backs and attachments. Hard to imagine as look brilliant on a tree but would detail exactly what you are selling. This extra may help people understand.
How do you promote your shop on Folksy you have to use social media a lot more, join in the forum challenges does involve visiting the links of other posters, loving the article etc. This helps keep our products nearer the top on the front page. Yes takes a bit of time with the visiting, random pinning but does work.
Personally very quiet for me atm but suits me as have a lot of decluttering to do!
When you say ‘using the same photos, tags, description’ are you using exactly the same description? This is a big no-no for being found via google as it sees the duplicate content (ie the same description on multiple websites) as spam so will only show one of the pages in the search results.
The format of your descriptions is not optimised for the folksy search (or google), the algorithm puts higher priority on the content of first 2 paragraphs so having all the line breaks means that you are pushing key word content out of the priority zone. I wouldn’t think to search for ‘tree face’ (I’m sure I’m not the only one) so you need to make sure you have the fuzzy key words in the opening paragraph eg garden sculpture, garden art, funny gift for gardener so you get show to the people who are searching for something like your tree faces without knowing that is what they are looking for.
love the shop…great fun.
I think that it might be as simple as the fact that not everyone has a tree…
People might love them but have nowhere to put them.
A lot of crafts have a similar problem…for example, I paint but I struggle to sell larger paintings because not everyone has wall space, even if they love my work…
Maybe have some smaller items in your shop that could be fixed to garden fences etc…?
What a great idea… but I didn’t know such a thing existed so I doubt I would ever stumble across them… so really I would need to have seen them on social media or in a forum or have them come up in a more general search so probably Sasha’s advice is very relevant.
I also agree about the fixings and other information. I would be a bit concerned about damaging my tree, the fixings falling off, frost damage etc.